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Toothpaste Comparison - December 2025

1
Best Choice
9.9Exceptional
2
Best Value
9.8Exceptional
3
9.7Exceptional
4
9.6Exceptional
5
9.3Excellent
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Model

Crest 3D White Advanced Teeth Whitening Toothpaste, Radiant Mint, 4 Count (Pack of 1), 280 mL Total (70 mL each)
Model
Colgate MaxFresh Cool Mint Gel Toothpaste - Fluoride Whitening Formula with Enamel Protection for a Fresh Clean Smile - Dentifrice for Daily Oral Care 150ml, 3 pack
Model
Colgate Cavity Protection Whitening Fluoride Toothpaste - Fresh Mint Taste - Strengthens Protects and Whitens Teeth - 4 Pack Bundle, 120mL
Model
Crest Cavity Protection Toothpaste, Regular Paste, 125 mL (Pack of 4)
Model
Colgate Optic White Stain Fighter Gel Toothpaste 90 mL, 2-Pack - Powerful Whitening, Enamel Safe Formula for Stain Removal & Fresh Breath - Clean Mint Flavor for Radiant Smiles

Brand

Crest
Brand
Colgate
Brand
Colgate
Brand
Crest
Brand
Colgate

Reviews

25,737 reviews
Reviews
9,042 reviews
Reviews
16,371 reviews
Reviews
8,082 reviews
Reviews
2,970 reviews

Tech Specs

product dimensions

15.6 x 3.8 x 19.2 cm; 470 g
product dimensions
23.22 x 4.25 x 4.25 cm 450 g
product dimensions
19.2 x 4.8 x 21.8 cm; 790 g
product dimensions
-
product dimensions
4.09 x 15.9 x 9.91 cm; 290 g

Available On

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Our Top 3 Picks

Here are the top 3 recommended products with more information to help you find the right product for you
  • 9.9
    1
    Crest

    Crest 3D White Advanced Teeth Whitening Toothpaste, Radiant Mint, 4 Count (Pack of 1), 280 mL Total (70 mL each)

    Main highlights
    • You will receive four (4) 70 mL tubes of Crest 3D White Advanced Radiant Mint Toothpaste.
    • Removes 90% More Surface Stains vs. Regular Toothpaste.
    • Gives you a flawless bright and white smile.
    • Get a brighter smile with 3DW unique technology.
    • 2X faster whitening.
  • 9.8
    2
    Colgate
    18% Off

    Colgate MaxFresh Cool Mint Gel Toothpaste - Fluoride Whitening Formula with Enamel Protection for a Fresh Clean Smile - Dentifrice for Daily Oral Care 150ml, 3 pack

    Why we love it

    Strengthens enamel effectively.
    Provides long-lasting fresh breath.
    Whitens teeth by removing stains.
    Main highlights
    • SUGAR-FREE AND GLUTEN-FREE - Colgate Cool Mint toothpaste is a health-conscious choice for your oral care routine. It's sugar-free and gluten-free, making it suitable for those with dietary restrictions. Despite being free from these ingredients, it doesn't compromise on taste or effectiveness. Enjoy the cool mint flavour and the comprehensive oral care benefits it offers.
    • FIGHTS CAVITIES - Colgate Cool Mint toothpaste is a powerful tool in your oral care arsenal. Its fluoride formula helps to fight cavities and strengthen tooth enamel, protecting your teeth from decay. Its cool mint flavour leaves your mouth feeling fresh and clean. Use it daily for a healthy and radiant smile.
    • ENRICHED WITH MINI BREATH STRIPS - Colgate Cool Mint toothpaste is packed with hundreds of mini breath strips. These breath strips provide a burst of freshness, ensuring long-lasting fresh breath. Ideal for daily use, this toothpaste leaves your mouth feeling clean and fresh.
    • COOL MINT FLAVOUR - Experience the invigorating freshness of Colgate Cool Mint toothpaste, enriched with hundreds of mini breath strips. This fluoride toothpaste not only fights cavities but also whitens teeth by removing surface stains. It's sugar-free and gluten-free, making it a healthy choice for your oral care routine.
  • 9.7
    3
    Colgate

    Colgate Cavity Protection Whitening Fluoride Toothpaste - Fresh Mint Taste - Strengthens Protects and Whitens Teeth - 4 Pack Bundle, 120mL

    Main highlights
    • WHITENING AND HYDRATING - Colgate Cavity Protection Toothpaste is formulated with glycerin to help hydrate your mouth, providing a comfortable brushing experience for those with dry mouth or sensitive teeth. Its unique formula helps to whiten your teeth by removing stains to return them to their natural whiteness while also fighting tartar buildup with regular brushing.
    • WHITENING AND ENAMEL PROTECTION - Colgate Cavity Protection Fluoride Whitening Toothpaste effectively removes stains and brightens your smile, while also providing enamel protection and preventing cavities with its powerful fluoride formula. This 4 Pack Bundle ensures you always have a fresh tube on hand for the whole family, making it the perfect choice for maintaining optimal oral health. Enjoy the great mint taste and the confidence that comes with a whiter, healthier smile.
    • Transform your dental care routine with Colgate Cavity Protection Fluoride Toothpaste. This powerful toothpaste is specifically formulated to provide comprehensive cavity protection, leaving you with stronger teeth and long-lasting fresh breath. Each pack contains four tubes of 120 mL each, ensuring an extended supply to keep your smile healthy.
    • REFRESHING MINTY TASTE - Colgate's great mint flavor toothpaste enhances your brushing experience, leaving your mouth feeling clean and invigorated. Its smooth texture ensures easy application and thorough coverage, ensuring every tooth receives the care it deserves. Colgate, a brand known for its commitment to dental health, to deliver superior protection and fresh breath. Elevate your oral hygiene routine today and enjoy the benefits of a healthier, cavity-free smile.
    • FLUORIDE CAVITY PROTECTION - Contains fluoride for cavity protection, strengthens enamel, removes plaque, helps keep gums healthy to freshen breath and oral health. Clinically proven to strengthen teeth by repairing weak spots before cavities can even start. Protect and defend with daily anti-cavity tooth protection with daily brushing.

Our ranking system

At bestchoice.com, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.

Features

Our AI-driven analysis examines key attributes, capabilities, and other critical factors tailored to each product category. This method allows us to assess effectiveness from various perspectives, ensuring a well-rounded evaluation.
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Consumer Reviews

We aggregate and evaluate consumer feedback from across the internet, giving weight to ratings and reviews that reflect the most reliable insights. AI enhances this process by filtering and prioritizing data, offering a balanced view without the need for direct personal endorsements.
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Popularity

Our system also considers the popularity of products, analyzing factors such as market presence, reputation, and user satisfaction. By leveraging AI, we capture a comprehensive picture of a product's standing in the market, which may not always be evident through traditional testing.
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Value for money

AI allows us to compare products based on attributes like price, specifications, and user feedback, helping to determine their value for money. This data-driven approach offers an efficient and reliable way to assess how products stack up against one another in terms of cost-effectiveness.
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