Shampoos Comparison - July 2025

Our Top 3 Picks
Here are the top 3 recommended products with more information to help you find the right product for you9.6
1MoroccanoilMoroccanoil Hydrating Shampoo, 8.5 Fl. Oz.
9.3 worth the money9.1 Aroma9.1 GentleMain highlights- Sulfate, phosphate, and paraben-free
- Argan oil, red algae, and vitamins A and E increase manageability and shine
- A gentle cleansing formula for normal to dry hair
9.4
2L'Oreal ParisL’Oréal Paris Hair Expertise Dream Lengths Restoring Shampoo with Vegetal Keratin and Castor Oil, for All Types of Long Hair, Visibly Repairs Damage and Seals Split Ends, 828ml
9.4 worth the money9.3 Aroma9.3 GentleMain highlights- Suitable for All Types of Long Hair: Powerful yet lightweight formula that works on all types of long hair, from curly to straight, as well as colour-treat or non coloured.
- Reduce Split Ends: Helps to reduce the appearance of split ends by working deep inside the hair fiber to seal your last 3cm for healthier looking lengths.
- Nourishing Formula: Enriched with a cocktail of Keratin, Vitamins and Castor Oil, our creamy, caring formula nourishes the hair deep inside and helps strengthen lengths to prevent hair breakage.
- New Eco Design Bottle, Same Best-In-Class Formula: Our new eco designed bottles are 100% recycble and formulated with recycled plastic, using -20% plastic than our previous packaging. Because our planet is worth it, L'Oréal Paris is committed to always innovate with sustainability as a priority.
- Long Hair Care: The longer hair gets, the more it goes through and the more damaged it becomes. Our Dream Lengths Restoring Shampoo is specially formulated to help you achieve your dream lengths by working from root to tip to prevent hair breakage.
9.2
3L'Oreal Paris35% OffEverPure Sulfate-Free Anti-Breakage, Thickening, Vegan Shampoo for Fortifying Thin, Fine, Fragile, Colour-Treated Hair, With Rosemary and Arginine, 250ml
9.3 worth the money9.3 Aroma9.1 GentleMain highlights- Thickening Sulfate-Free Shampoo: Protect your thin hair. The EverPure Sulfate-Free Thickening System is specifically designed to fortify thin, fragile hair, while protecting your colour.
- The EverPure Sulfate-Free Thickening System: For fortified hair & less breakage, use the EverPure Sulfate-Free Thickening Shampoo and Conditioner in tandeam.
- Salon at Home Care: Thin, fragile hair requires special care. Formulated with a rosemary and arginine-infused thickening technology, this routine inject strenghtening ingredients into the hair, leaving hair 15x stronger.
- Elevate Your Haircare Routine: Experience the purely sensorial lush, luxurious lather of the EverPure Sulfate-Free Thickening formulas and a sophisticated, aromatic fragrance, with herbal notes.
- Caring and Gentle Formulas: Formulated without sulfates, parabens, harsh salts, DMDM hydantoin, added phthalates, dye, and gluten ingredients. Always vegan, colour-caring, and powered by science.
Shampoos Buyer's Guide

Introduction
Shampoo is a common hair care product that is used to cleanse the scalp and remove dirt, oil, and other contaminants from the hair. It is often used in conjunction with conditioner, which helps to soften and smooth the hair. Choosing the right shampoo for your hair type is essential for maintaining healthy hair. Before deciding which shampoo to buy, consider the type of hair you have, the ingredients in the shampoo, and your budget.
Types of Shampoo
Shampoos come in a variety of formulas designed to meet the needs of different hair types. For example, shampoos designed for oily hair will contain ingredients that help to reduce oiliness, while shampoos designed for dry hair will contain ingredients to help moisturize and nourish the hair. Other types of shampoos include those designed for color-treated hair, dandruff, and damaged hair. Some shampoos also include additional ingredients, such as vitamins and herbs, that are beneficial for the scalp and hair.
Ingredients
When choosing a shampoo, it is important to consider the ingredients. Some ingredients, such as sulfates, can be harsh on the hair and scalp and can strip away natural oils. Other ingredients, such as natural oils and botanical extracts, can help to nourish and protect the hair. It is important to read the label of the shampoo to ensure that it does not contain any potentially harmful ingredients.

pH Balance
The pH balance of a shampoo is also important. A shampoo with a pH balance that is too high or too low can be damaging to the hair and scalp. A good shampoo should have a pH balance that is close to the natural pH balance of the scalp, which is slightly acidic. A pH balanced shampoo will help to keep the scalp healthy and protect the hair from damage.
Price
The price of a shampoo can vary significantly depending on the brand and the ingredients. Generally, higher-quality shampoos are more expensive, but they are also more likely to contain beneficial ingredients and will last longer. It is important to compare prices between different brands and types to find the best value for money.
Conclusion
Finding the right shampoo for your hair type is essential for maintaining healthy hair. Consider the type of hair you have, the ingredients in the shampoo, and your budget when deciding which shampoo to buy. Be sure to read the label carefully and make sure the shampoo has a pH balance that is close to the natural pH balance of the scalp.

Our ranking system
At BestChoice.ca, our team curates a selection of top products from a vast array available online, using a sophisticated ranking system based on carefully defined criteria.While traditional hands-on testing has its merits, our use of AI technology offers distinct advantages. AI allows us to process and analyze vast amounts of data from multiple sources, providing a comprehensive view that goes beyond what manual testing can achieve. This approach enables us to deliver insights that are aligned with current trends and consumer preferences, ensuring our reviews are both relevant and up-to-date.